Neuro Marketing

Propagating the Trigger ~ Towards Desire

These items below are only extracts from the series Balancing Your Opportunities, in particular Propagating the Trigger. To get Propagating the Trigger in its entirety, go to the order form to arrange delivery of your own complete copy. It will be mailed to you via Australia Post.

Authors Notes Bibliography Members Questions Being Accepted Sub - Liminal Selling Neuro Marketing Management

Dynamic Marketing pdf 383kb Sound and You pdf 739kb
Looking at Sex pdf 502kb Colour and You pdf 403kb
Print Ad Strategy pdf 587kb Human Receptors pdf 708kb
Radio Advertising pdf 90kb Spatial Cognition pdf 1647kb
Infomercials pdf 705kb Spaced Repetition pdf 122kb
Big Brand Alignment pdf 235kb Sub-liminal Suggestion pdf 390kb
Global Event Alignment pdf 43kb Targeting Children pdf 552kb

Back to Lab Entry

Back to Site Directory

Marketing people are the most important link in the chain of employment. They create the desire of need and want, and use all known tools to do a good job for the corporations that employ them. Its having the ability to make things jump off the page at you that maintains the most important element of the free world economy, and that's supply and demand.

Some strategies are so successful that often demand outstrips supply. But if you take away demand consider the alternative. Consumer sentiment would impact the stock market, and the  decline in motivation to buy would leave suppliers and manufactures with the problem of maintaining employees they currently feed, and their families.

At the end of the day it's all about commerce, and that equates to money and influence. To find out what a person wants is to hold the key to supply. It's called meeting your market, wearing their shoes and when you do that you can feel their emotions. From religion to raffle tickets marketing is about two primary and two secondary emotions, fear and happiness and faith and belief. 

Dynamic neuro marketing is about influencing your market to not only buy your product, but to believe it was they who made the decision rather than you. It's so powerful and so demanding often you will recall your own morals and beliefs to decide whether its the return to shareholders or the welfare of the market that steers direction. You have an important role as a marketer and your success will come from what your mother taught you. Although they're only an extract, these pages will give you a window into marketing brain games. Observe and enjoy. You can order your complete copy by clicking here