
© Copyright The Laboratory of Effective Neuro-Marketing 2000
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Far
too many loan applications are declined not because they are not
credit worthy, |
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Too much emphasis is put on SECURITY. |
however |
Emphasis
is focused around your ~ |
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If this is your
first business venture, whether buying a job, or taken a redundancy package, your
prospective lender would be very pleased, and regard rather When contingencies occur, you need to have a plan to address the unforeseen. If you want to borrow money, be mindful that YOU will be the captain of the ship. You will be the sole decision maker, and the success or failure of your venture will rest entirely upon your own shoulders, nobody else. Forget GST, economy, bad weather, bad debts, broken vehicles, industrial strikes or illness, you have to show the lender that you have a plan to address those and any other contingencies during your loan period. Bank managers lend other
peoples money. Shareholders trust the bank will lend in a responsible
manner, and that's exactly what the manager will do, act responsibly. That means
you will have to convince the lender your application represents the lowest
risk of default attainable. They want you to make money,
just
as they want to, so make sure you are commercially prepared. Soft lending is when a bank or other financial institution lends money on intangible security. Everything is calculated on a "forced sale scenario". Intangible security is goodwill and intellectual property, sometimes even a friendly relationship with the manager. It offers no real tangible item that may be offered for sale which is quite unacceptable to banks and their shareholders. Very little soft lending is done today, and if it is available interest on the principle amount borrowed is usually extraordinarily high. Excessive interest eats into your profit margin, and increases your risk factor.
If trading figures do not demonstrate there is enough margin in your profit to make your payments they may decline your application. However, that will not be the case if you can demonstrate you have the ability and resources to turn the business around within a given time, or your partner continues with permanent employment elsewhere. That will be demonstrated within your cash flow forecast or business plan as "additional income". Trading figures should demonstrate consistent adequate profit, with at least a slight increase over the past couple of years. A decline would make the bank nervous. Although many banks have realistic managers that possess the ability to read between the lines. A profit or turnover decline is acceptable to the banks as long as there is a believable explanation for the decline, and there is plenty of potential to turn the decline around. |
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When to ask If you ask your bank for a loan prematurely you are only putting your Bank Manager on the spot. The manager may respond favourably, but it will be verbal and not final. If you have not negotiated a price for the business you would make a fool of yourself if you don't know how much you need to borrow. There is a set protocol and it is in your interest to follow the correct course with the necessary documentation. If you want a quick response from the bank, be prepared before you apply. Here is what you will need:
To assist with approval of your application, any additional documents required by the lender should be tendered on request, without delay. All of this information is to assess the level of security, and your proposals' percentage risk factor, and the ability of the business to service the loan ~ in addition to your total living expenses for the duration of your loan, and BEWARE of HIDDEN COSTS. Well I'm not so sure they are actually hidden, I call them phantom costs. Other reps and agents have accused me of telling people too much. Claims that if I identify all of the negatives, that nobody would buy anything and all I am doing is losing sales. Not the case I'm afraid, never the case. You're the borrower and it's you that has to pay the money back. You need to know as much as there is to know. The more you understand your costs are, the lower and better risk you are to your lender. The last thing you want is somebody knocking on your door in your first week looking for money. Phantom costs that must be taken into consideration before you start. |
| Let's assume you are looking at a leasehold retail business. Below are costs you will need to have in reserve, depending on the cash flow of the business and the level of credit you will provide to your customers in the first month. Let's take a look: |
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The level of stock, rent and salary in hand will be determined by the
percentage of cash sales to total sales per day, week or month.
Your cash flow forecast hopefully if you stick to it [should be your business bible] should help you control your want and need emotions. If you borrow too much, then too many hours of your labour will be for the the tellers wages, not yours. Click on the building link. |